LAGOS – The advent of COVID-19 at the beginning of this year and the subsequent nation-wide lockdown took the business world by surprise and several Micro, small and medium enterprises (MSMEs) were forced to shut down with millions of people losing their jobs.
The pandemic resulted in a need for MSMEs to function virtually to stay afloat, viable and competitive.
However, the exclusionary nature of the Nigerian digital space made it challenging for several MSMEs to access the tools and platforms needed to facilitate business activities.
In August 2020, MTN introduced The Revv Programme to provide 10,000 MSMEs with masterclasses, advisory services, productivity support and access to new markets.
Following the completion of the programme this month, a virtual closing ceremony took place on Monday, December 14.
Lynda Saint-Nwafor, the Chief Enterprise and Business Officer, who presented the welcome address on behalf of the CEO said: “When MSMEs thrive, the economy thrives. Our goal is to empower MSMEs in today’s digital economy.”
She also revealed that the response from the public to register exceeded expectations.
“We set a goal to train 10,000 MSMEs. 24,000 businesses registered for the Revv programme.”
Chief Femi Pedro, the Chairman of the Small and Medium Enterprises Development Agency (SMEDAN), delivering the keynote address, spoke to his interest in MSMEs and the efforts at SMEDAN.
“We have 1.7 million MSMEs registered on the SMEDAN platform and it is our wish that the knowledge gained as well as the opportunity to obtain grants from the government, will position businesses for better in the coming years.”
He thanked MTN for its contribution towards enabling MSMEs access to the tools they need in today’s digital economy and implored the company to continue in its efforts on MSMEs.
The closing ceremony featured the recognition of the Y’ello 200, MSMEs selected from the Revv programme which MTN would empower with tools and awareness creation opportunities through exclusive access to a range of technology-enabled, productivity tools and services for six months. CHECK THIS OUT
Representatives from the Y’ello 200 expressed gratitude to MTN for the Revv Programme. A representative of Glisten International Academy, an educational institute based in Abuja who was announced as one of the Y’ello 200 said: “This programme has been enlightening and engaging. We thank MTN for putting this together.”
Modupe Kadri, Chief Financial Officer, MTN Nigeria, in his congratulatory message to the Y’ello 200 assured them of MTN’s commitment towards supporting their businesses. “We will provide you with services and support for your digital needs,” he said